Is Your Public Hearing What You Are Saying?
“What if you said to your daughter, ‘What is wrong with you?’ when you meant to say, ‘What is troubling you?’ – WOW! That’s too big a mistake to make!”
Jim R […]
Tips for Using Fonts Effectively in Your Designs
Imagine you were in a predicament and needed help. You couldn’t speak, but wanted to express the urgency of your situation. You were given the opportunity to c […]
Get Creative During the Holidays Promoting Your Business
Holidays provide HUGE opportunity for you to promote your business. Using Memes, as you see below, you will attract your audience with fun, wittiness and […]
Is it Better to Have a Quick Website or a Well Done One Later?
I recently had a conversation with a gentleman who argued that one should publish a website immediately – and could so in 20 minutes – to begin the […]
Stop Pushing Customers Away!
Tips for making your marketing more effective
Perception is reality. Now, this may not be fair, but it’s the way of the world. It reminds me of advice someone gave me: “Do not […]
Do Your Visitors See Value in Your Website?
Since the advent of social media, marketing has become a relationship business. In the past, marketing was one-sided; brands decided what you would consume and how. […]
Covering Your Website Bases: Part 2
Aggressively Converting Visitors to Followers
In the last article, Covering Your Website Bases: Part 1, we covered the minimum must haves for being able to convert as many […]
Covering Your Website Bases: Part 1
Passively Converting Visitors to Followers
Websites have become the defacto 21st Century storefront. Other than some staple items, people prefer to buy online. However, u […]
Tips for Effective Blogging: Part 3
Promoting Your Blog Online
Writing a blog is only the first part of the process. After all, if no one reads it, is it effective? By effective, I don’t mean does it provide a w […]
Tips for Effective Blogging: Part 2
You’ve starting experimenting with article ideas, using the tips shared in the previous article. Hopefully, by now you have started working at least on one. This article will h […]
Tips for Effective Blogging: Part 1
So you’ve been persuaded that blogging is not a waste of your time. You’ve chosen your perspective (student laying a foundation, career enhancement or promoting a business) and […]
Stop Sabotaging Yourself by Not Blogging
Somethings you may not have known
Blogging is essential in today’s world. Many people tell me they don’t have time or they don’t bother with all that stuff – they like to […]
Is Playing It Safe the Better Strategy for Your Brand?
Why choosing a side is sometimes the best policy!
We live in the era of the professional victim. No matter what one says or does, someone will be offended. […]
Microsoft’s Acquisition of LinkedIn Makes Your Blog More Crucial
The world has gone to the cloud. Complement this with AI (artificial intelligence) and you have the ingredients of science fiction come true. M […]
With Social Media, Artists Don’t Need an Art Gallery
There used to be a time when having an art gallery represent an artist was the only opportunity of becoming discovered. One was pigeon-holed into their local c […]
Colleges are Considering Using Social Media Background Checks in Admissions
Is Your High-Schooler Sabotaging His or Her Future?
Social media has changed many industries and lives. The paradigm shift has been so […]
Don’t Get Complacent with Your Brand
How to improve your brand and add value to your customers and company
The difference between a company that is vibrant and growing, and one that isn’t is complacency. One […]
Your ‘About Us’ Page is not About You!
The number one page visited on all websites (and social media) is the “About” page. Assuming your website passes the smell test (it’s well done, the user experience is good […]
The New Art Gallery! Social Media Tips for Creatives and Artists
One area where social media makes complete sense is art. Businesses excluded from this statement, social media is an emotional and personal medium, […]
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